Brand character & product studies
Hyper GOGO
Character-led brand and product studies for children’s electric motorcycles.
A rider’s personality.
Two young rider characters connect the brand to its motorcycle imagery. Warm accents and riding details carry through their costumes, expressions and product setting.
Product presentation.
Motorcycle studies show variations in color, finish and product details, alongside the character-led brand direction.
Select an image to view it at its source resolution.
My contribution
Brand and product design consulting at Esportlet. This selection presents character and product visual studies from the Hyper GOGO work.
Next projectDrawing & illustration